Sunbet “Be All In” – 30 Sec TV Commercial


We were briefed by Sunbet to produce a series of TV commercials for them. The commercials are centered around the emotions connected to being “all in”, especially when it comes to sporting events. The conveyed mood in the commercial elicits the relatable feeling of being so intensely involved in a sporting match, as if one were part of the team.

Client: Sunbet
Executive Producer: Darren Kerr
Director: Jesse Mann
1st AD: Bradley Reynolds
Production Manager: Lebo Mokwena
Producer: Christine Scholtz
Production Coordinator: Tammy Booyzen
DOP: Morne Pelser
1st Assistant Camera: Martin Bleazard
Gaffer: Rick Joaquim
Best Boy: Connor O’Donovan
Spark: Neani Neto
Key Grip: Gerrit van Zyl
Jib Operator: Sean King
Grip Assistant: Jonathan Scott
Art Director: Alison Henry
Wardrobe & Make-Up Stylist: Laura Wood
Wardrobe & Make-Up Stylist Assistant: Justine Habana
Unit Manager: Lincorn Makhabela
Production Assistants: Eddie Bhengue, Wynand Strydom, Tito Balata, Nicolaas Janse Van Rensburg
Editor: Jesse Manne
Grading: Blade
Post Audio & Final Mix: Rob Roy Music
Post Production: 10th Street Media