We were briefed by Retroviral to create a TVC showcasing the new PuriFry max. We invited South Africans to try out some favourite foods but what they didn’t know that each item on the menu was made with little to no oil using the new PuriFry max.

Producer – Tammy Booyzen/Darren Kerr
Production Assistant – Onndisa Sengani
Director – Darren Kerr
Editor – Anlerie Cilliers
DOP – James Adey
Focus Puller – Malcom Raymond Cross
Art Director – Keenan McAdams
Food Stylist – Claire Ferrandi
Wardrobe – Hannah Smith